WhatsApp Messaging at Scale: Templates, Opt-in, and Rules That Protect Your Account and Deliverability
WhatsApp has become the most direct channel to sell, support, and retain customers. However, the moment a business starts sending messages “at scale,” a less glamorous reality shows up: having a great offer is not enough, and replying fast is not always enough either. That’s why understanding message templates, opt-in, and core WhatsApp policy rules […]