Traditional chatbots vs AI agents in 2026: what really changes in customer service and sales

IA en la atención al cliente en 2026

In 2026, talking about AI in customer service is no longer a trend; instead, it’s an operational decision. However, many teams still mix two ideas that sound similar but behave very differently: the traditional chatbot and AI agents. That’s why before you invest in ā€œautomation,ā€ it’s worth understanding what each approach delivers, when it makes […]